The billboard scene in Los Angeles is booming. This type of advertising has always been a hot commodity, but since Netflix purchased more than a dozen boards along the Sunset Strip, it seems everyone wants in on the fun.
And little wonder, because billboards offer the best way to promote your product to an active audience throughout LA. Everyone’s on the go, and they’ll notice your messages when you buy up space on the area’s most-traveled freeways or near its most exclusive neighborhoods. Netflix understood the power of sheer presence. Billboards across the city are in high demand.
So how do you decide where you should advertise, and what will it cost you? As an out of home agency located in the LA area, DASH TWO has the answers to these questions. We put together this guide to billboards in Los Angeles to help advertisers considering a buy in the Hollywood area and beyond. We’ll offer insider tips on finding the right placements, too. Let’s dive in.
